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Climate Catastrophe, and Other Bedtime Stories

May 16, 2019 Carolyn Ansley Leave a comment

About two months ago I sarcastically commented to my husband (and #twitter) that ‘climate change’ needed a rebrand. I felt…

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Posted in: B Corp, Climate change, Corporate Social Responsibility
St. Lucia

What Jasmuheen Taught Me: Spiritual Lessons from Self-Isolation

March 26, 2020 Carolyn Ansley Leave a comment

For me, a middle-aged mom, b-business marketer and hot-yoga addict, the parallels between the disease of our planet and the…

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Posted in: Uncategorized Filed under: b corp, Climate Change, Covid-19, Meditation

Winning Business at Expo West

February 28, 2018 Carolyn Ansley Leave a comment

From March 8-11 the who’s who of the natural health industry gather in Anaheim, California at North America’s largest Natural…

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Posted in: Expo West, Marketing, Trade Show Filed under: Expo West, marketing, Natural Products, Trade Show

The Role of the Strategic Plan

January 10, 2018 Carolyn Ansley Leave a comment

On average the market capitalization of companies with long-term strategies grew $7 BILLION more than that of other firms between…

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Posted in: Business Planning Filed under: marketing, Strategic Planning

The Marketing Mantra of CCSI

January 9, 2018 Carolyn Ansley Leave a comment

Over the course of my career I have come to believe that there are four key elements to long-term success.…

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Posted in: Uncategorized

Billionaires. Charitable Giving is not Enough

July 12, 2017 Carolyn Ansley Leave a comment

Despite Warren Buffet’s massive donation of over $3 billion to charity, he’s still the fourth richest man in the world. He…

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Posted in: Climate change, Corporate Social Responsibility Filed under: Billionaires, Climate Change, socially minded

71% of American Women Feel Anger, Sadness, Fear and Disgust at the US Decision to Pull out of the Paris Agreement.

June 22, 2017 Carolyn Ansley Leave a comment

How do you feel about the US pulling out of the Paris Agreement? Feel being the operative word. Despite the rhetoric, Americans…

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Posted in: Analytics, B Corp, Client Feature, Millennials Filed under: Climate Change, Heartbeat AI, Paris Agreement, Research

Planning to Launch

May 2, 2017 Carolyn Ansley 1 Comment

Launching a business requires a strategic plan. Entering a market without a clear plan will lead to costly mistakes, wasted…

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Posted in: Business Planning, Marketing Filed under: Business Planning, Greater Purpose, marketing

The Bright Future of B Business

May 1, 2017 Carolyn Ansley Leave a comment

Media One Creative, co-founded by award-winning entrepreneurs Derek Rider, CEO and Corey Peck, COO are out to disrupt the creative…

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Posted in: Client Feature Filed under: Media One Creative

Your Customer is Your Best Marketer

April 28, 2017 Carolyn Ansley 1 Comment

User generated content (UGC) is one of the most powerful tools available to marketers. The challenge is to leverage it…

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Posted in: Marketing, UGC Filed under: marketing, Trust, UGC, User Generated Content

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